To help policy makers understand the implications for the housing market arising from current and expected future population and employment growth and consider how the policy framework can be shaped to help meet the resulting challenges.

Housing Project Group Chair: Bill Wicksteed − Founder & Senior Advisor, SQW

After a false start in the City, Bill’s early career was with MSA, an economic development consultancy, which involved hardship postings in East Africa and the Caribbean. He then joined the architect/planning firm Llewellyn-Davies, Weeks Forestier-Walker and Bor, as their chief economist contributing to projects in the Far East and the Middle East. After a period as head of research and economics at the Welsh Development Agency, he joined SQW in 1983 and contributed to their seminal research into the “Cambridge Phenomenon”.

Project Team Members

Colin Brown –Partner, Carter Jonas
Fiona Bryant – Strategic Director, Cambridge City Council
Matthew Bullock* − Master, St Edmund’s College
James Buxton − Executive Chairman, Pigeon Investment Management*
Sue Chadwick − Senior Associate, Planning & Environment, Birketts*
Martin Clark – Deputy CEO & Director of Impact Innovation, Allia
Terry Fuller − Executive Director, East & South East, Homes & Communities Agency
Suzanne Hemingway − Strategic Director, Cambridge City Council
Andy Hill − Group CEO, Hill Partnerships*
Stephen Hills − Operations Director, CHS Group
Richard Howe − Managing Director, Marshall Group Properties Cambridge*
William Jewson − Development Director, Howard Group*
Niamh Matthews – Strategic Programme and Commissioning Manager, Greater Cambridge City Deal
Dr Nicky Morrison – Lecturer, Dept of Land Economy, University of Cambridge
Jane Paterson-Todd − CEO, Cambridge Ahead*
Richard Powell – Managing Director, Latchmoor Properties Limited
Alex Robinson - Director of Development, Grosvenor
Mike Shaw − Director of Strategic Development, Savills*
Jon Wooles − Group Finance Director, Brookgate*

* Member/Member organisation

Project Overview

As a group, we have three key priorities: 

  • Analyse and advise: Bring Group members’ expertise and knowledge of the housing market to bear on the “Growth Project” modelling. 
  • Consider and respond: Help to develop and then support pilot projects for homes that are affordable through innovative approaches to tenure and/or funding. 
  • Collaborate and communicate: Maintain our strong links with the Department of Communities and Local Government (DCLG) to help ensure policy makers understand the implications for the volume and characteristics of housing requirements arising from current and expected future employment and how the policy framework can be shaped to help meet the resulting challenges.

Progress to date

Our colleagues in the Education & Skills Project Group are currently exploring approaches to achieving more affordable housing for teachers. The learning from this pilot project will help us to judge whether interventions in respect of the other key workers should be pursued.

In addition, we continue to assemble evidence on housing needs and opportunities so that, as and when opportunities arise to compete for further government support, the facts are available to ensure that strong bids for Cambridge are submitted in a timely manner.

Into the future

We will meet with DCLG to discuss the Growth Project’s modelling work at various key stages to ensure they have a clear and balanced view of the data and any concerns it raises.

We will also look closely at the pilot project on key worker housing for teachers and any lessons it has for interventions to assist in other areas of the housing market.


01223 653023


Sarah Brereton, Director, Limewash
01223 813 557

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